Workforce Management Product / 01
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Built for real operations

Product / systems at scale.

Selected work / 01
Current role · 2026 — Present

GeoVictoria

Product Manager · Workforce Management

I lead the strategy and evolution of Workforce Management solutions, connecting customer needs, business opportunities and technology to build scalable products across Latin America.

Product
SaaS
Workforce Management
Enterprise

From strategy to adoption.

As Product Manager, I lead strategy, roadmap and prioritization across three Workforce Management products, balancing customer needs, business impact and technical feasibility.

I work from customer discovery and validation through execution, pilots and adoption, connecting market opportunities with scalable solutions alongside Engineering, Design, Sales, Customer Success, Operations and Support teams.

Francisca Astudillo
Leadership

Francisca Astudillo

CEO, GeoVictoria

Three products. One operating system.

01

Smart Scheduler

Planning

Workforce and shift planning for complex operations, connecting rules, coverage needs and staffing decisions.

02

Shift Optimizer

Optimization

An optimization MVP designed to connect availability, demand and operational constraints to support more efficient staffing decisions.

03

Shift Change Workflow

Workflow

A workflow for shift changes and swaps, with configurable rules, approvals and validations that add flexibility without losing operational control.

From problem to scalable product.

I work close to customers and real operations to understand problems, validate assumptions and decide what is worth building before scaling development.

01
Direct discovery with customers and operations
02
Roadmap, prioritization and opportunity definition
03
AI-powered MVPs: concept, pilot and validation
04
Cross-functional execution across Engineering, Design, Sales and Customer Success
05
Metrics, feedback, experimentation and learning
06
Adoption, continuous improvement and scaling

Product for operations across multiple markets.

GeoVictoria serves more than 10,000 customers across 20+ countries. In that context, building Workforce Management means designing for scale, operational complexity and very different local realities.

3 Products I lead
10.000+ GeoVictoria customers
20+ Countries
Cross-functional Engineering · Design · Sales · CS · Ops

Workforce Management is an operating system.

Workforce products live inside complex environments: schedules, labor rules, approvals, employee behavior, business demand and existing systems all interact at the same time.

The challenge is not just designing an interface. It is building systems that reduce complexity, give operations the control they need and adapt to different customers, markets and ways of working.

Focus de producto

From problem to real adoption.

Discover
Validate
Scale
Operating principle

Construir para real operations.

Cliente
Product
Adopción
Todos los proyectos lowsignal

Let’s talk.